Nothing, the agency that creates
viral moments.
Nothing is the leading TikTok agency in Paris. Specialised in influencer marketing and viral content creation, we have generated +5 billion views for the world's biggest brands.
Some of the brands and labels who hire us
What we actually do day to day
Three things. We won't pitch you a website redesign or a podcast strategy. We do short-form video and the campaigns that go around it.
For brands
Influencer campaigns, branded content, TikTok Ads. Briefs that fit the platform, not press releases adapted to vertical video.
Brand promotionFor labels
Catalog work, single releases, sound seeding. Long-term retainers with the major labels and a few indies we like.
Labels & catalogFor artists
Single boosts, clip integrations, sound work. Indie projects welcome. You don't need a label deal to book us.
Music promotionA few campaigns we ran recently
Public cases only. Most of our work is under NDA. Email us if you want to see more.
About Paris
We are in Paris, 8th arrondissement. Most of our clients are not. We send work to the US, UK, Germany, Spain every week.
A lot of TikTok music starts in Europe, then crosses over. French rap, UK drill, Spanish urbano. Being in Paris means we see things move 2 to 6 weeks before they show up in US For You feeds.
For US and UK brands: if your last TikTok campaign was a brief from your LA agency, you probably saw something that already peaked. We can usually flag what's next 4 to 8 weeks before it hits.
Send us a brief
Two lines about the campaign, the timing, the budget. We reply in 24 working hours.
Email us